Google Latitude provides numerous benefits to the user of its technology, able to apply technology-induced human contact to the real-world medium. However, it has the potential to
reverse the very thing it was meant to achieve. People could use the technology to monitor the location of others without actually desiring to contact them. But apart from using Google Latitude for other means, the technology has the possibility of hindering contact between people. For example, if a person wanted to catch up with a friend, they would search their location on Google Latitude. Now if they found that that friend was a fair distance away, they may rethink their original plan due to the fact that their friend is farther away than they thought they were.
Had they not used Google Latitude, they would have sought out the friend, only finding out how far away they are after they have made contact with that friend. So although Google Latitude has the potential to facilitate physical contact between people, its misuse or overuse can
reverse the very intentions for which it was made.
